10 STEPS TO Long-term SUCCESS
We like to make our process as simple as possible and have a little fun along the way. Most of our website projects take 2 to 4 months to build. Faster is possible depending our workload and your ability to provide content, quick feedback, and approvals at each step.
Step 2 - Consider the investment
Most of our clients invest around $10,000-$15,000 throughout the course of our work together. However, it depends upon your unique needs, which we'll discuss together. Ongoing annual costs of our approach are minimal (typically under $150/year). More importantly, our clients end up with great results and happy management because our unique business-savvy approach enables us to deliver a positive return on investment. Our clients commonly say things like "we've had a significant boost in donations" or "increased sales" or "reduced overhead costs and happy management." Our clients are also eligible for a bonus 20% off your first year of Squarespace fees because we're a Squarespace Circle partner. Contact us if you have any questions or concerns. We would be happy to chat.
Step 4 - preliminary meeting
After we receive your project request form, we'll schedule a brief follow up discussion. Our goal at this point is to understand your specific goals. It's important to make sure we are the right team for the job and that all your questions have been answered.
Step 5 - Proposal REview
We will provide you with our contract and invoice. To begin our project together, we'll need your signature and full payment.
STEP 6 - Start
Let's go! We will schedule a kickoff meeting to review our project questionnaire.
Most of the questions we will define are things like: “Who is your ideal customer?” and “What is the primary goal you wish to achieve through this website?” Your answers to these questions will drive our template selection and design decisions.
Our website project together will succeed by focusing on your unique goals and opportunities. We'll use a simple file sharing service to share project documents and other content throughout the project. You will also provide us with your logo and brand color scheme. If you don’t yet have a logo or branding scheme, we can start here.
STEP 7 - build
Regular check-in and milestones will help keep our project on track as our team begins sorting out your content and organizing the visual layout into a draft version. We will request your feedback and collaboration as needed.
STEP 8 - final review
Almost there! This is our last chance as a team to review every detail and make sure it's ready before going live. We'll also add Google Analytics tracking at this step.
STEP 9 - launch
Go live! We're ready to show the world and put your website to work. At this point, we will make sure you are given login access to your new website if you don't already have it. We will also provide one-on-one training to show you how to make changes. And unless you ask us not to, we will announce the exciting news of your new website through our social media channels, creating additional buzz and free market exposure for you.
Step 10 - Promote & Grow
Your fresh new website is simply a tool to attract and engage your target audience. Every component of your marketing strategy needs to be in sync and supporting your overall goals. Through our optional Growth Mapping service, we can review your analytics and social media impact regularly to provide you with practical insights and growth ideas.